Local SEO Services & GMB Optimization for Small Business in Chennai
Does your small business, services, or products need to be in top of Google when
customers searching for it in Google? Then you should need Local SEO...
Fifteen years ago people were used to go to bazaar and visit each and every shop to get to know about the quality & price of the products that they needed. But the millennial become so smart from then, they just Google about the products and from where they can get it. That’s why LOCAL SEO Services in Chennai becomes inevitable.
Before you dive into any conclusion! Just keep reading and understand everything about Local SEO in Chennai and why it’s necessary for your business.
What is Local SEO in Chennai?
If you have a small Business like local shop or having office, you can make people visit your place frequently by creating & optimizing a website and Google My Business Page. Even though if you are not getting more audience in your office, but targeting people who are living in same geographical area like Chennai through optimizing website is called Local SEO.
The Local SEO is briefly called Local Search Engine Optimization, some time it also called as Local Search Engine Marketing. LOCAL SEO can place your business in a better position and will help to promote what you are offering to the local customer especially when they are looking for your type of business.
Unlike the other traditional advertisement like news papers, posters, pamphlets, etc., LOCAL SEO Chennai will help you to reach the potential customer when they needed you. LOCAL SEO will notify about your company or profession and the services or products which you are selling to the people who are living in your business region like Chennai and this would help you to improve the growth of business.
How does LOCAL SEO works in Chennai?
Whenever search queries include a location like ‘Chennai’ or the term ‘near me’ the search engine would understand and will give its lists based on location. Examples: ‘Restaurant near me’, ‘Dentist in Chennai’, ‘Exports near Tambaram’
The results of this keyword would contain the list of Restaurants who are serving around the user and the dentist who are offering service in Chennai Area. Local SEO will help you to attract lots of local customers even from some miles distance.
To get all this benefits, you must need to do SEO for your Business, for that you need not to be a millionaire or the biggest entrepreneur of the city.
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Believe us investing some amount of money in LOCAL SEO will definitely enough to make you a millionaire of the city.
Why small businesses in Chennai need LOCAL SEO Service?
Chennai is one of the biggest metropolitan cities in INDIA. To compete or to be able to withstand with giant entrepreneurs in this city is not quite easy. But LOCAL SEO service will help you to stand unique among all other small businesses.
As of 2020, there are more than 1 Lakh Businesses such as shops, stores, hotels, Jewelry, Dress shops, etc. that exist in Chennai. Among those, few are running successful, because of Popularity.
People always love to buy products or services only in popular places. Even if your products are worth and affordable; the user will not go for you, because they need attractive advertisements; SEO is the Digital Advertisement for small businesses in today’s modern world.
Because you are a small business and lack of cash, you have no option to buy high CPC Google or Facebook ads or to run fancy TV ads like Sarvana stores or Joyalukkas.
To get succeed among your competitors, every small businesses in chennai need SEO (Search Engine Optimization).
Here I’ve given the statistics of LOCAL SEO which will help you to understand the importance of LOCAL SEO for small businesses:-
What is Local Citation and its type ?
What is Local Citations?
A Citation is any place where your business NAP (name, address, phone number with website) information is appears together.
The structured citations appear in business listing with the structured form of address, website, and phone number.
The unstructured citations are results of social media where in your business NAP is visible and connected to a website.
Some important citations for Small Business
Google My Buisness
Facebook Business Listing
These are the few important Citations that will help all Business to increase their online presence and sales.
What is GMB (Google My Business)?
Google My Business is a platform given by Google map. After marking your business location in Google map your business will be listing out in the Google search page.
How does Google my business help’s in LOCAL SEO?
It helps your Business in following ways,
If you are a small business and can’t know where to start, you can start with Google my business listing and optimize it.
How to Set up Google my business for LOCAL SEO?
In this first step you need to sign up on GOOGLE MY BUSINESS and create new listing, and then enter your business name.
In this step you need to enter your business location(Country city, street and pin code must be entered).
Now you have to mark your location in Google map. You can drag and zoom the map to your convenient level. Make sure that you marked at where your business is exactly located.
In this step you need to mention your category which will help the users to find out whether if they are looking for a business like yours. Then add your contact details, which will help the users to contact you.
Customize your listing by adding photos of your business floor, your company logo, off days, working hours etc., This information’s will be updated in your listing after the verification is done.